Privacy Policy

We value your privacy. This Privacy Policy explains how Palika Sun House (“we”, “us”, “our”) collects, uses, and protects personal data under the EU/EEA General Data Protection Regulation (GDPR) and Thailand’s Personal Data Protection Act (PDPA).

1. Data Controller & Contact

  • Controller: Palika Sun House, 149/1 Moo 1, Maenam, 84330 Koh Samui, Thailand.
  • Contact (privacy): info@palika-sun-house.com, +66 96 859 9383.
2. Scope of this Policy

  • Applies to our website, booking channels, email/phone communications, and on-site guest registration.
  • Covers personal data of guests, prospects, website visitors, suppliers, and business contacts.
3. What Data We Collect

  • Identity & contact: name, email, phone, postal address, nationality, ID/passport details (where required by law).
  • Booking details: stay dates, room type, number of guests, preferences, special requests.
  • Payment data: payment method, transaction references (we do not store full card details on our servers).
  • Technical data: IP address, device/browser info, cookies/analytics (see Cookies section).
  • Communications: emails, messages, call notes necessary to handle your request.
4. How We Obtain Data

  • Directly from you (website forms, email, phone, check-in forms).
  • From booking platforms/OTAs or travel agents you use to reserve (e.g., reservation details).
  • From payment service providers for transaction confirmations.
5. Purposes of Processing

  • Process and manage bookings, check-in/out, and guest services.
  • Handle payments, invoices, accounting, and tax/audit obligations.
  • Respond to inquiries and provide customer support.
  • Maintain security, prevent fraud, and comply with legal obligations (e.g., guest registration).
  • Improve our website, services, and user experience (analytics, quality control).
  • Send service messages; marketing only with your prior consent (see Your Choices).
6. Legal Bases (GDPR) / Lawful Bases (PDPA)

  • Contract: to process your reservation and provide accommodation/services (GDPR Art. 6(1)(b)).
  • Legal obligation: e.g., accounting, tax, local guest-registration laws (Art. 6(1)(c)).
  • Legitimate interests: site security, fraud prevention, service improvements (Art. 6(1)(f)), balanced with your rights.
  • Consent: marketing emails, certain cookies/analytics, or optional data you choose to share (Art. 6(1)(a)).
  • PDPA: similar lawful bases incl. contract, legal obligations, legitimate interests, consent where required.
7. Cookies & Analytics

  • We use necessary cookies for site functionality and security.
  • Analytics cookies (if used) help us understand usage and improve the site; we ask for consent where required.
  • You can manage cookies in our cookie banner and via your browser settings.
8. Sharing Your Data

  • Service providers (e.g., booking/payment processors, IT hosting, email delivery) under confidentiality and data-processing terms.
  • Authorities/regulators when legally required (e.g., public safety, tax, guest-registration).
  • Business transfers (e.g., reorganization) with appropriate safeguards and notices.
9. International Transfers

  • If data is transferred outside your country/region, we ensure adequate safeguards (e.g., EU Standard Contractual Clauses, PDPA-compliant measures).
  • Details of safeguards are available on request.
10. Data Retention

  • We keep personal data only as long as necessary for the purposes above and to comply with legal obligations (e.g., tax/audit).
  • Typical retention: booking/financial records per statutory requirements; inquiry emails for a limited period; marketing data until you withdraw consent.
11. Your Rights (GDPR & PDPA)

  • Access, rectification, and erasure of your data (subject to legal limits).
  • Restriction and objection to processing; objection to direct marketing at any time.
  • Data portability (GDPR).
  • Withdraw consent at any time (does not affect prior lawful processing).
  • Lodge a complaint with a supervisory authority: your local EU authority under GDPR, or Thailand’s PDPC under PDPA.
  • To exercise rights, contact: [privacy email/contact]. We may verify your identity for security.
12. Security

  • We implement technical and organizational measures to protect personal data against unauthorized access, alteration, and loss.
  • Access is limited to personnel and providers with a need to know, under confidentiality obligations.
13. Children’s Data

  • Our services are not directed to children without parental/guardian involvement. Where required, we obtain consent from a parent/guardian.
14. Marketing Communications

  • We send marketing messages only with your consent (opt-in). You can unsubscribe at any time via the link in our emails or by contacting us.
15. Updates to this Policy

  • We may update this Policy from time to time. The latest version applies. Last updated: 08/09/2025.